The first Arab to be nominated at the Los Angeles Music Awards in 2007, then winning two songwriting awards in 2008, Emad saw breakout success with his first release, “Sunshine,” which received heavy rotation on MTV Arabia, and covered the radio waves of Jordan and the internet, resulting in several notable features including on the cover of UMen Magazine in 2011, and in the prestigious Rolling Stone Magazine. However, his time in LA was cut short when he was called to Jordan to be with his family. After being featured on MTV Arabia with his breakout single "Sunshine" and winning a regional competition with Rolling Stone Middle East, fate brought Emad back to Los Angeles.
In need of serious soul‐searching, Emad returned to the LA music scene with nothing but a notepad, a mic, and a dream. To make Love, Loss, & The In Between a reality, Emad turned to crowd‐funding, while self‐teaching production and mixing techniques. The result is a highly personal LP, with tracks in both Arabic and English, representing both sides of Emad’s heritage. His music blends Western instruments with subtle vocal stylings reminiscent of the Middle East. With a fascinating story, and a multi‐colored approach to his artistry, this is Emad Alaeddin.